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Careem

Industry

Grocery Delivery

What We Did

Conceptualization, Art Direction, Campaign, Brand Communication

You are not Dreaming

Careem Market launched with one simple idea: groceries don’t have to be boring.

In a world of beige shopping carts and tired labels, Careem Market brought personality to your pantry, turning bananas into loungers, strawberries into style icons, and oranges into caped crusaders.

Born from Careem’s bold spirit, the brand reimagined everyday shopping with humor, freshness, and a whole lot of attitude.

Because at Careem Market, even your groceries deserve a little flair.