Founded in 1983, Al Shifa has grown into one of Saudi Arabia’s most trusted and recognized honey brands. It sources honey from premium regions worldwide—such as tropical South America, Australia, and the Alps—and ensures stringent quality control through regular audits, laboratory testing, and compliance with international standards like SASO, Halal, ISO, FSSC, and more.

Recently, to mark its 40th anniversary (in October 2023), the brand unveiled a refreshed, modern identity featuring a new logo with a bee motif, emphasizing environmental consciousness and reaffirming its commitment to quality and consumer trust